Qi Yalin, Ph.D., doctoral supervisor at the School of Journalism and Communication, University of Chinese Academy of Social Sciences. The direction of his research is applied journalism and media economy. He has presided over a number of national, provincial and ministerial level projects. He has published numerous monographs. More than 60 papers have been published, and many of them have been reprinted in the Xinhua Digest and in the Chinese Social Science Digest.