Hong Wei: Associate Professor of Jiangsu Food Safety Research Base of Jiangnan University, PhD in Economics and master supervisor. His research interests include food safety and online public opinion. He has presided over the National Natural Science Fund projects, the humanities and social sciences research projects of the Ministry of Education, and philosophy and social science development report projects of the Ministry of Education, and published more than 10 academic papers in some of the most important journals and 1

academic monograph.